Elective courses for MAN - bachelors (grupa przedmiotów zdefiniowana przez Szkoła Główna Handlowa w Warszawie)
Legenda
Jeśli przedmiot jest prowadzony w danym cyklu dydaktycznym, to w odpowiedniej komórce pojawi się koszyk rejestracyjny. Ikona koszyka zależy od tego, czy możesz się rejestrować na dany przedmiot.
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20211 - Semestr zimowy 2021/22 20212 - Semestr letni 2021/22 20221 - Semestr zimowy 2022/23 20222 - Semestr letni 2022/23 20231 - Semestr zimowy 2023/24 20232 - Semestr letni 2023/24 20231-PRE - Preferencje - Semestr zimowy 2023/24 (zajęcia mogą być semestralne, trymestralne lub roczne) |
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20211 | 20212 | 20221 | 20222 | 20231 | 20232 | 20231-PRE | |||||
137281-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The course is designed for the P M Specialization. It explains terms and techniques of investment project implementation. Students will learn the importance of cash flows, costs discipline and time management as factors of ROI. They will prepare particular budgets integrating real, financial and human assets of enterprise in operational and strategic approach. Special attention is paid for business goals, productivity, team work, and participation in management. |
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131201-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Sense and aspects of financial liquidity. Measure of financial liquidity. Cash flows statements. Cash flows forecasting. Net working capital (NWC). Strategies of current assets funding. Inventories management. Receivables management vs trade credit policy. Liabilities management. Cash and its equivalents management. Short-term sources of financing. Case study. |
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132591-D |
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brak | brak | brak | brak |
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Zajęcia przedmiotu
Semestr zimowy 2023/24
Grupy przedmiotu
Skrócony opis
The program of the subject assumes the transfer of knowledge in the field of entrepreneurship and innovation and the links between them. In particular, the issue of the impact of digitization on modern entrepreneurship and the organization's approach to innovation will be taken into account. The classes will also include workshops on how to develop entrepreneurial attitudes and create innovations. |
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130481-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Classes based on methods derived from active management training. Preparing for entrepreneurial ventures based on an extensive approach to problem solving. The practical application of creative methods. Creating and diagnosing of task teams. Leadership. Developing of selected entrepreneurial skills. |
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137291-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Adding Value in Decision Analysis.Estimation Value,Risk and Cost of Capital. Optimizing Trade-off between Value and Risk. Arrangement of Funding Sources. Modeling Project Effectiveness. |
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131171-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The program is oriented towards quality problems that producers encounter during goods different life cycle stages. Presented are methods and examples of solutions to basic problems regarding 3 categories of goods quality, namely perceived quality, design and workmanship. Emphasis is put on methods and analytic techniques employed in gathering information for correcting and improving goods quality... |
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131431-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The concept and basic types of investments. Investment project and standard conditions of its evaluation. Investment project cycle and characteristics of pre-investment phase. Feasibility study - construction elements. Project realisation according to corporate finance and project finance formulas. Strategy of project financing. Analysis and evaluation of project profitability using simple, complex and modified methods. |
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137061-D |
Management of small and medium-sized enterprises (od 2023-10-01)
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brak | brak | brak | brak |
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Zajęcia przedmiotu
Semestr zimowy 2023/24
Grupy przedmiotu
- (od 2023-10-01) Elective courses for MAN - bachelors
- (od 2023-10-01) Przedmioty kierunkowe do wyboru SLLD-ZAR
Skrócony opis
Small and medium-sized enterprises (SMEs) - definition and importance. Macro - and microeconomic determinants of development of the SMEs sector . Business plans for new enterprises. Legal and organizational forms od SMEs - their advantages and disadvantages. Financial and non-finacial tools of supporting the process of setting and growing SMEs. Growth strategies and internationalization strategies of SMEs. .Enterpreneur's organizations. |
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130331-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Marketing Communication is a sub-discipline of marketing. It covers presentation of principles of communication of enterprises with a market. The presentation of the marketing communication concept against the background of market processes, characteristics and analysis of conditions and research for the purposes of marketing communication, presentation of main strategies and promotion actions and marketing communication. The subject also focuses on the issues of integrated marketing communication. Contemporary issues and problems of integrated marketing communication will be addressed, with particular emphasis on intercultural aspects. The center of the issues will be the customer and the consumer around whom marketing communication will be built. |
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131421-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Implementation of the marketing concept in managing territories and creating their competitiveness. Strategic analysis tools and marketing research methods to develop the places' offer targeted at different client groups. Introduction of the fundamentals of place branding and the use of integrated marketing communication system. Implementation of the place marketing concept in the sphere of international activity of places at the regional, national and supranational level. |
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130531-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The content of the subject is oriented towards TQM concept and its implementation in the company. The key concepts like Kaizen, Lean Manufacturing, JIT are presented, which support TQM orientation towards processes and practices used in this area. Methods and tools are described aimed at diagnosis of problems and supporting decisive processes. Organizing of team work, management activities and personnel attitude were mentioned. TQM was compared with Six Sigma. |
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130931-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The focus of the course is to deepen students' general knowledge of marketing by presenting functions of prices and distribution in marketing as well as indicating principles of effective and efficient ways of creating them. Course participants will learn what factors determine the choice of pricing and distribution strategy, what kinds of strategies may be applied depending on both competitive conditions and the overall marketing strategy of the company... |
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130941-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
"Product and Brand Strategies" is a sub-discipline of marketing. It covers presentation of principles of product and brand strategies planning and implementation. |
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137301-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Aims, areas and types of a feasibility studies. Identification of needs, objectives and conditions. Definition of scenarios. Inputs of technical and other analysis Financial analysis. Cost Benefit Analysis and valuation of external effects. Risk, uncertainty and sensitivity analysis. Multi Criteria Analysis. |
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137311-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Introduction to Project Management - different sorts of projects. Critical success factors in project management. Chosen aspects of financial analysis in project management. Classical definition of risk and uncertainty. Key aspects of project risk management - global standards, business practice. Idea of value based management. Earned value concept in project management. |
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131211-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The content of the subject is oriented towards problem of analysis and risk assessment used in integrated management systems. The basis is the presentation of norms and standards, which enable to implement system solutions in the company and principles of system integration. Methods are presented used in analysis and assessment of OH&S risk, process risk, risk related to product and business risk. Principles of risk management in integrated management system are presented. |
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131161-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
During the lecture the models of service quality, methods for service quality assessment, service marketing concepts are presented. The methods for devising/planning service quality, monitoring and measuring service quality and satisfaction are described. |
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130401-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
The course presents the most useful tools for the marketing managers in the service companies that they can use to examine and solve the problems faced in the various situations. The concepts and procedures discussed during classes cover marketing-relevant issues which challenge big corporations and local small businesses alike. |
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13040C-D |
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brak | brak | brak | brak |
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Zajęcia przedmiotu
Semestr zimowy 2023/24
Grupy przedmiotu
Skrócony opis
The course presents the most useful tools for marketing managers in service companies that they can use to develop an effective marketing strategy. The concepts discussed during classes cover marketing-relevant issues which challenge big corporations and local small businesses alike. The course addresses also environmental and social issues that challenge the EU nowadays (e.g. climate change, social inequalities) listed among the EU key priorities. The main emphasis is put on responsible business conduct which is promoted in the EU to ensure that companies produce their products responsibly respecting workers and environment. The course bridges theory and practice, combining an academic background and many examples from various service brands. During the course students develop a group project with engagement of service companies. The group project is focused on development of sustainable and digital solutions for the selected service companies to meet the challenges of sustainable di |
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131531-D |
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Zajęcia przedmiotu
Semestr zimowy 2021/22
Grupy przedmiotu
Skrócony opis
Taxation systems vs. economic policy tools. Direct and indirect taxation against a background of EU member countries fiscal practice. Taxation forms relevant to non-farming economic activity undertaken by private individuals and corporations. Taxation strategies enabling optimization of fiscal levies. Preferences for SEZ domiciled entities. Quasi-taxes: their impact on labor costs, job growth and environmental protection. |
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