Service Quality Management
Informacje ogólne
| Kod przedmiotu: | 131161-D |
| Kod Erasmus / ISCED: |
04.9
|
| Nazwa przedmiotu: | Service Quality Management |
| Jednostka: | Szkoła Główna Handlowa w Warszawie |
| Grupy: |
Courses for MAN - bachelors Elective courses for MAN - bachelors Przedmioty kierunkowe do wyboru SLLD-ZAR |
| Punkty ECTS i inne: |
3.00 (zmienne w czasie)
|
| Język prowadzenia: | angielski |
| Efekty uczenia się: |
Wiedza: A student should be able to describe the fundamentals of service marketing. A student should be able to describe models of service perceived quality. A student should be able to describe satisfaction models. A student should be able to describe methods for service contact management. Umiejętności: Student should be able to suggest a method for service quality measurement and perform such measurement. Student should be able to plan service quality. Student should be able to suggest a method for service satisfaction measurement and perform such measurement. Student should be able to identify processes influencing service quality. Kompetencje społeczne: Student should posses comunication abilities and be able do present quality solutions Student should be able to cooperate as a part of quality team. |
Zajęcia w cyklu "Semestr letni 2025/26" (jeszcze nie rozpoczęty)
| Okres: | 2026-02-21 - 2026-09-30 |
Przejdź do planu
PN WT ŚR CZ WYK
PT |
| Typ zajęć: |
Wykład, 30 godzin
|
|
| Koordynatorzy: | (brak danych) | |
| Prowadzący grup: | Wojciech Trzebiński | |
| Lista studentów: | (nie masz dostępu) | |
| Zaliczenie: |
Przedmiot -
Ocena
Wykład - Ocena |
|
| Skrócony opis: |
During the lecture the models of service quality, methods for service quality assessment, service marketing concepts are presented. The methods for devising/planning service quality, monitoring and measuring service quality and satisfaction are described. |
|
| Pełny opis: |
Presentation of methods for planning, controlling, assessing and improving service quality. Introduction into service quality management concept. Presentation of the methods employed in customer satisfaction measurements. |
|
| Literatura: |
Literatura podstawowa: B. Dale, T. Wiele, J. Iwaarden, Managing Quality 5th ed. Oxford: Blackwell Publishing, 2007 Literatura uzupełniająca: Kenyon, G. N., & Sen, K. C. Perception of quality. Springer, 2016; Schneider, B., & White, S. S. Service quality: Research perspectives. SAGE Publications, 2004; Stauss, B, Lemmink, J., Kunst, P. (eds.) Service Quality and Management, Springer, 2014; D. Juneja, S. Ahmad, S. Kumar, Adaptability of Total Quality Management to service sector, "International Journal of Computer Science & Management Studies", Vol. 11, Issue 02, August 2011, pp.93-98 |
|
| Uwagi: |
Evaluation criteria Multiple Choice Test (test 10 pytań): 80.00% Projects (projekty realizowane w zespołach 2-8 osób): 20.00% The threshold percentage of absences (excluding lectures) defined as the proportion of class hours beyond which the achievement of learning outcomes is deemed unattainable: 50% |
|
Zajęcia w cyklu "Semestr zimowy 2025/26" (w trakcie)
| Okres: | 2025-10-01 - 2026-02-20 |
Przejdź do planu
PN WT ŚR CZ PT |
| Typ zajęć: |
Wykład, 30 godzin
|
|
| Koordynatorzy: | (brak danych) | |
| Prowadzący grup: | (brak danych) | |
| Lista studentów: | (nie masz dostępu) | |
| Zaliczenie: |
Przedmiot -
Ocena
Wykład - Ocena |
|
| Skrócony opis: |
During the lecture the models of service quality, methods for service quality assessment, service marketing concepts are presented. The methods for devising/planning service quality, monitoring and measuring service quality and satisfaction are described. |
|
| Pełny opis: |
Presentation of methods for planning, controlling, assessing and improving service quality. Introduction into service quality management concept. Presentation of the methods employed in customer satisfaction measurements. |
|
| Literatura: |
Literatura podstawowa: B. Dale, T. Wiele, J. Iwaarden, Managing Quality 5th ed. Oxford: Blackwell Publishing, 2007 Literatura uzupełniająca: Kenyon, G. N., & Sen, K. C. Perception of quality. Springer, 2016; Schneider, B., & White, S. S. Service quality: Research perspectives. SAGE Publications, 2004; Stauss, B, Lemmink, J., Kunst, P. (eds.) Service Quality and Management, Springer, 2014; D. Juneja, S. Ahmad, S. Kumar, Adaptability of Total Quality Management to service sector, "International Journal of Computer Science & Management Studies", Vol. 11, Issue 02, August 2011, pp.93-98 |
|
| Uwagi: |
Evaluation criteria Multiple Choice Test (test 10 pytań): 80.00% Projects (projekty realizowane w zespołach 2-8 osób): 20.00% The threshold percentage of absences (excluding lectures) defined as the proportion of class hours beyond which the achievement of learning outcomes is deemed unattainable: 50% |
|
Zajęcia w cyklu "Semestr letni 2024/25" (zakończony)
| Okres: | 2025-02-15 - 2025-09-30 |
Przejdź do planu
PN WT ŚR CZ WYK
PT |
| Typ zajęć: |
Wykład, 30 godzin
|
|
| Koordynatorzy: | (brak danych) | |
| Prowadzący grup: | Wojciech Trzebiński | |
| Lista studentów: | (nie masz dostępu) | |
| Zaliczenie: |
Przedmiot -
Ocena
Wykład - Ocena |
|
| Skrócony opis: |
During the lecture the models of service quality, methods for service quality assessment, service marketing concepts are presented. The methods for devising/planning service quality, monitoring and measuring service quality and satisfaction are described. |
|
| Pełny opis: |
Presentation of methods for planning, controlling, assessing and improving service quality. Introduction into service quality management concept. Presentation of the methods employed in customer satisfaction measurements. |
|
| Literatura: |
Literatura podstawowa: B. Dale, T. Wiele, J. Iwaarden, Managing Quality 5th ed. Oxford: Blackwell Publishing, 2007 Literatura uzupełniająca: Kenyon, G. N., & Sen, K. C. Perception of quality. Springer, 2016; Schneider, B., & White, S. S. Service quality: Research perspectives. SAGE Publications, 2004; Stauss, B, Lemmink, J., Kunst, P. (eds.) Service Quality and Management, Springer, 2014; D. Juneja, S. Ahmad, S. Kumar, Adaptability of Total Quality Management to service sector, "International Journal of Computer Science & Management Studies", Vol. 11, Issue 02, August 2011, pp.93-98 |
|
Zajęcia w cyklu "Semestr zimowy 2024/25" (zakończony)
| Okres: | 2024-10-01 - 2025-02-14 |
Przejdź do planu
PN WT ŚR CZ PT |
| Typ zajęć: |
Wykład, 30 godzin
|
|
| Koordynatorzy: | (brak danych) | |
| Prowadzący grup: | (brak danych) | |
| Lista studentów: | (nie masz dostępu) | |
| Zaliczenie: |
Przedmiot -
Ocena
Wykład - Ocena |
|
| Skrócony opis: |
During the lecture the models of service quality, methods for service quality assessment, service marketing concepts are presented. The methods for devising/planning service quality, monitoring and measuring service quality and satisfaction are described. |
|
| Pełny opis: |
Presentation of methods for planning, controlling, assessing and improving service quality. Introduction into service quality management concept. Presentation of the methods employed in customer satisfaction measurements. |
|
| Literatura: |
Literatura podstawowa: B. Dale, T. Wiele, J. Iwaarden, Managing Quality 5th ed. Oxford: Blackwell Publishing, 2007 Literatura uzupełniająca: Kenyon, G. N., & Sen, K. C. Perception of quality. Springer, 2016; Schneider, B., & White, S. S. Service quality: Research perspectives. SAGE Publications, 2004; Stauss, B, Lemmink, J., Kunst, P. (eds.) Service Quality and Management, Springer, 2014; D. Juneja, S. Ahmad, S. Kumar, Adaptability of Total Quality Management to service sector, "International Journal of Computer Science & Management Studies", Vol. 11, Issue 02, August 2011, pp.93-98 |
|
Właścicielem praw autorskich jest Szkoła Główna Handlowa w Warszawie.
